The Williams family have managed to knock an astonishing £2.5 million off their monthly food bill by simply switching from name brands to Tesco Value products.
Simon Williams couldn't believe the savings when he sat down to work out his family's monthly budget.
"It's incredible! Who knew that by switching from Batchelor's Super Noodles to Tesco's own brand that we could save so much?
"It had never even crossed my mind to do such a thing. And here was me spending money on luxuries like big brand frozen peas like a Premier League footballer."
Millie Williams, Simon's wife, is also thrilled with the savings her family will make.
"Not only will we be able to heat our home this winter, but we can finally send our kids to Eton.
"And Simon will be delighted when I tell him that we can finally afford the moat of his dreams.
"We also plan to set up a charitable foundation with all of our new found cash. Trouble is we can't decide on the best cause!
"Cost of living crisis? More like cost of giving crisis!"
The Williams kids will also benefit from the family's savings. Haley Williams, who has just turned thirteen, has seen an increase in her pocket money from £5.00 to £50,000 a-week. She excitedly told us:
"I'm saving up to buy Twitter from that twat Elon Musk."
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